With flowers starting to show their color and spring 2022 well on its way in the Mid-South, those who are planning a move in the summer months might be starting to declutter and clean even more thoroughly than just a regular spring cleaning. That’s because a spotless home that has been professionally staged and also looks spacious and well cared for, can be easier for your real estate professional to sell. It can also help your real estate professional secure the sale of your dreams so that you are free to quickly and easily go onto the next chapter in your life.
At Heidi Ross Design, Ms. Ross—our lead designer and stager—spends a lot of time educating clients to help them prepare their home to be listed with their real estate professional. Her advice on ensuring that worn items aren’t devaluing the home, and on the importance of decluttering before listing, can be essential in helping make a sale—and can illustrate one of the main reasons that it’s important to begin to work with a professional stager now, before the time for your move sneaks up on you.
It might be tempting to consider DIY staging at this point in the process, using online resources like Home Staging For Dummies or taking inspiration from images on Pinterest. As you look into the costs of a new home, movers, and other expenses, you might wonder ‘why do I need to hire someone just to help me stage my house for sale?
Sure enough, this is something that needs to be seriously considered! If you’ve decluttered and cleaned, your home might look great to you—and it probably does look new and improved compared to what it was before…but a home that’s listed for sale has to appeal to a wide range of buyers, with many different senses of style. It has to appear clean, neutral, and roomy—DIY staging rarely hits the mark to accomplish this.
And if you find that your DIY staging has not helped you successfully sell your home during the first part of the summer, it might be harder to find a stager with availability during peak moving season—leaving you possibly having to lower your price, struggling with the dates you need to move, and generally be in a less-than-ideal situation. But with an experienced and knowledgeable professional stager by your side, you can rest assured that in everything from kitchen to bedroom staging, your home will be appealing to buyers with different tastes, helping them to make the emotional connection with your home that results in a speedy sale.
It might sound like a stager is someone you only need at the end of the process—after all, a home isn’t staged months in advance. But if you’re planning a summer move, this is the perfect time to get in touch with a stager—because a home stager is more than a designer, and their skills can be most useful in the early months preparing to list your home with a real estate broker.
A professional stager can also help you find contractors and cleaning services as you prepare your space, and can help make sure that the listing photos are high quality giving potential buyer’s a great first impression of the spaces. A marketing plan to get those pictures out there and get buyers to your home is often also a big part of staging. And if staging will require that some of your furniture or belongings go to a storage locker, having that information now will make it easier to locate a space and ensure you have it available down the road.
And, even more than that, a professional stager works hard to help you understand the why and how behind everything that goes into getting your home ready for sale. Ms. Ross ensures that clients understand the reasons for what they need to do—including decluttering their homes BEFORE a sale—and also information ranging from why cleaning is so important to how a neutral color profile can help a space to sell.
At Heidi Ross Design, education is a big part of what Ms. Ross and the team offer to their clients.. From free staging quotes and educating realtors in the community to making sure that we stay up to date with credentials and current market trends, we’re always looking to learn and grow—and to help our clients do the same.
Ready to get started working with a professional stager? We help clients in Memphis, Germantown, Collierville, and the Greater Mid-South prepare luxury homes for the home sale market. Even better? We offer a FREE quote to explain what we do and how we’ll help you, so you know how your time and money will be used yielding optimal sale results. Give Heidi Ross Design, 2022 Houzz Award Winner a call at (901) 361-7419 and let us help guide you through the springtime home sale preparation.
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