When you’re selling your home, the process can be exciting. Getting that offer and a sale contract in place can feel like the end of a long, tiring journey. With all the hard work you’ve put into your home finally paying off, you might feel ready to pack up and clear out right away.
One of the steps you might be ready to take is removing any furniture or artwork that your home stager brought in. After all, the contract is already created and your buyers already like the house—why keep paying for staging and going to the trouble of keeping items in place when you could be on to packing up and preparing for a new life?
It might be worth waiting before you remove those home staging items and not move so quickly. Here, we’ll break down why this is—and how Heidi Ross Design can help get your home staged and ready for sale.
How long should I leave professional staging in place?
The answer to this question might depend on the advice you get from your stager, but normally staging should remain in place while you work with your real estate broker throughout the entire home sale process and until you “close” on the sale contract. This might mean that staging stays in place until just a few days before closing and sometimes even until the day before you sign the sale papers.
But the buyer already likes the home!
Why should I keep staging in place?
It might seem excessive to leave staging in place after the buyer has already made an offer on the home. Staging costs money and moving can be expensive—but it might actually turn out to be more expensive to risk de-staging too early. There are a few things to take into consideration before you decide to de-stage your home.
First, remember that choosing to make an offer on a home is an emotional decision. When potential buyers walk into a staged home, the staging creates a certain mood that helps them to imagine themselves and their lives happening in that space. If the buyers return to the home later in the contract process to vacant rooms—which can look smaller and less welcoming without the furniture—they might feel differently about the space and start to rethink their decision to buy the home.
This might make them change their minds on aspects of the house that staging helped them to like—so that bedroom with the beautiful windows might suddenly seem glaringly small, or that repair or small renovation project that they need to undertake after the purchase, might seem less worth the time and inconvenience. Staging helps the buyer maintain their connection to the home and ensures that they will see the same things as they saw them before and continue to see themselves living there. This supports the home’s value in their minds and reminds them how important it is to own the home.
And consider the possibility that an offer might fall through for other reasons during the sale process—considerations, inspection, and appraisal. Keeping staging in place during all the normal sale processes gives added security to the seller while they work with their real estate agent during the sale process.
Staging ensures the value of the home is maintained during the time needed to work through these and any other issues that can come up while selling a home—from the beginning of the home sale process to the buyer's final walk-through-- a lot can happen during this time. If you de-stage too early and the contract falls through, you might find yourself in the situation of having a now “empty home” and needing to put it back on the market.
Staged homes statistically show to sell faster and for more profit than un-staged or vacant homes. A staged home also shows buyers the strong points of the home's livability. It also says that the seller really cares about their home's value and sale. Keeping your home staged until it’s sold is a good investment and far cheaper than having to stage your home again if a sale falls apart.
Where can I get help with staging for sale near me?
At Heidi Ross Design, we help clients in the Greater Mid-South sell their luxury homes and get that win-win sale for both buyer and seller. Our experts have the experience and skills to stage occupied or vacant homes so that the best features and potential are on display—and we have the knowledge to help you with tricky decisions like when to take away any staging materials or how many rooms to stage. With our processional advice and staging, your home will look great in virtual tours too—when you want your home to look its best we also deliver powerful results for virtual video tours and listing photos.
Ready to get started and learn more about how we can help you with your home staging? We offer a FREE quote that lets you know more about staging prices and virtual staging cost ranges. A Heidi Ross Design specialist can be reached at (901) 361-7419 for all of your home staging needs in Memphis, Germantown, and Collierville.
Please be advised that all content, including Blog articles, on the website https://www.heidirossdesign.com is for INFORMATIONAL PURPOSES ONLY. THE INFORMATION INCLUDED IN OR AVAILABLE THROUGH THE SITE MAY INCLUDE INACCURACIES OR TYPOGRAPHICAL ERRORS. No guarantees are made and the use of the website, content, and any information provided is to be used at your own risk.
When you’re staging your home for sale, it can be hard to know exactly what steps to take. A professional stager can be an invaluable resource—a wealth of information, materials, and knowledge—but as you watch the stager at work, you might find that you have some questions, maybe even wonder what exactly is the point of staging houses for real estate?
The house, after all, retains the same structure—sometimes, the stager might even use furniture that is already there. How can the stagers' adjustments have such a big impact on eventual sale success? The next time you’re wondering about staging—whether it’s worth it, why it’s so useful, or why your stager made certain changes—try this comparison on for size: home staging is like a job interview.
While the two might seem very different, the similarities get more apparent the more you think about them. Try to remember the last time you went for an interview—remember everything from what you wore, to how much you prepared to know exactly how you were going to answer each question. And then think about how you actually answered those questions. Maybe, for example, you put on a nice suit or blouse, and also got up in time to have a healthy breakfast and review your research—the information you found about the organization, your list of questions for the interviewer, or your organized thoughts for common questions.
For the interview, you prepared--and this is something that you’ll also see in home staging. While getting ready for an interview, your preparation might involve thinking up intelligent answers to questions like, “tell me about yourself”. Preparation in home staging can also go a long way to getting you set up for success. When staging, you’ve probably cleaned and gotten lots of deferred maintenance done—helping your home to be dressed for success, just like you.
When interviewing, you probably know that this is not the time to share your full life story. Lots of personal life information or lots of complaints about your old job is a no-no!. All this extra information might distract from your strengths—and even leave the interviewer with a bad impression. When home staging, you can also see this kind of paring down—the stager might need to remove personal accessories and photos and will emphasize the importance of making the home clean and clear of clutter.
So when you’re staging a kitchen or staging a bathroom for sale, you’ll empty trash cans and put away any personal items like your toothbrush, hair brush, makeup, deodorant ...you get the idea. These things aren’t secrets—your buyer knows that you have to brush your teeth!—but packing them away helps the buyer see themselves living there and focus on the parts of the house that they’re interested in at that moment, like counters and space. The buyer will one day have toothbrushes and personal items in the house—just like one day you’ll put personal items on your desk or tell coworkers about your family—but during an interview or when staging, it helps to keep everyone focused on the goal.
That’s not the same thing as lying, of course—something you’re careful to avoid in both home staging and an interview. Neither aims to put forward something that isn’t true. When interviewing, you don’t say you have skills or experience that you don’t really have, and when staging, you aren’t trying to trick the buyer into thinking that problems that exist with your house aren’t really there.
In fact, in an interview the interviewer might ask directly about weaknesses—something that buyers might ask about a house, too. Buyers have a list of criteria, like the person hiring you might, and your house works like a resume – showing off what’s there and how other strong points can compensate for ‘weaknesses’.
Think of how you might answer that question about your personal weaknesses in an interview: you might share a few of them, but also provide examples of how you’re trying to improve—emphasizing your strengths. Staging will help emphasize the strengths of your home. So when staging a small bedroom, its size might be a weakness—and staging cannot give it more square footage, but it can emphasize large windows with natural light that make the room seem bigger and help the buyer emotionally connect with the space.
Similar to an interview, home staging preparation will help you get your best results and if you’re wondering where can I get help staging my house for sale? Heidi Ross Design is here to help you in Germantown, Memphis, and Collierville. We help clients in the Greater Mid-South sell their luxury homes.
Whether you’re looking for staging services for an occupied or vacant home, we’re here to help you take all the steps needed to get your best sale results. Give us a call at (901) 361-7419 or use our FREE ONLINE QUOTE form and get started today.
Please be advised that all content, including Blog articles, on the website https://www.heidirossdesign.com is for INFORMATIONAL PURPOSES ONLY. THE INFORMATION INCLUDED IN OR AVAILABLE THROUGH THE SITE MAY INCLUDE INACCURACIES OR TYPOGRAPHICAL ERRORS. No guarantees are made and the use of the website, content, and any information provided is to be used at your own risk
When it comes to selling your home, everyone would love that dream sale: a perfect win-win for both buyer and seller. But with so many factors at play, it can be difficult to get everything you’re looking for from a buyer. Here, we’ll break down some of the factors that can help contribute to the ideal sale—and how home staging can help you achieve them.
Clean & Organized
The steps to that win-win dream sale starts small. While it might not be dramatic, one of the biggest things you can do is to keep things clean and organized while your house is on the market. That means no clothes, keys, papers (and etc.) lying around. All of your daily life “stuff” will need a designated place to “live” while you are selling your home—and that includes any belongings your little ones need, which can be a big challenge when sometimes “littles” have more “stuff” than 3 adults put together.
But it’s not impossible—a home stager can provide a wealth of information on how to pare down personal items and create logical and proper space for the “stuff” needed in life. A professional home stager can help you understand that, while it might seem selling your home should be pretty straight-forward, a potential buyer is walking into your personal space and needs to be able to immediately have an emotional connection. They need to be able to see themselves living and being comfortable there.
A clean and orderly home is a sure-fire win right off the bat. You want a buyer to immediately and easily see themselves and their daily routine in your home—don't make them “imagine-away” your clutter to see themselves living there.
Length Of Time On The Market
In an ideal sale, the timeline works out for both parties—when the seller needs a quick sale, there’s a buyer who wants the house right away, or vice versa. While during any sale you won’t have control over every factor, staging can be a big step towards getting the timeline you need.
On average, a home in the Mid-South takes about 30 – 45 days to sell and homes that are staged sell about 87% faster than homes that aren’t. So if your ideal sale involves moving your home quickly, staging will create an environment to draw in buyers and help them see the appeal of living in your home, thus motivating them to make an offer.
Reducing Holding Costs
Keeping a house on the market costs money too; mortgage payments, insurance, utilities, association fees, and home security, all of which are called “holding” or “carrying” costs, can add up quickly. That’s especially true if you’re paying all of those fees at the home you are currently selling and a new home you have already purchased.
Those costs can start to eat into potential profits if your home sits on the market too long. In the dream sale, your house moves off the market quickly and cuts down on those expenses—and since staging can help buyers see your home’s greatest potential and get them excited about making an offer, a sale can help you cut down on those holding costs.
How can home staging help me get my dream sale?
Staging helps buyers to see themselves in your home's space. When home staging, living room areas in particular are powerful points to help buyers imagine themselves: buyers want to see themselves relaxing there, watching a game or a movie and enjoying time with their friends and family. The same goes for modern kitchen staging where the house feels clean, well-tended, and inviting. Most buyers dream of cooking a fabulous meal in an inviting kitchen—even if it's just boiling water for ramen noodles or opening take-out boxes.
When staging a small house it is important to maximize all sources of natural light. Staging can help buyers envision a small space to its best potential and see how well it can be used. Professional staging can also maximize a home's best features with online pictures, too—while a house in person might feel roomy when you are actually in it, virtual staging photos, when shot in empty rooms or by an amateur with poor lighting, might make the space feel small. A professional stager understands how to take all of these variables of both in person and on-line “home showings” into consideration and make them all work together.
Where can I find local home stagers in the Greater Mid-South?
At Heidi Ross Design, we specialize in staging vacant and occupied luxury homes for sale in Memphis, Collierville, Germantown and the local Memphis mid-south area. We’re here to help you get your dream sale—a win-win where you move out and the buyer moves in and both parties go on to make future dreams come true. Ready to get started with a free quote from our experts? Use our online form, or give us a call at (901) 361-7419. We’re here to help you every step of the way!